Best Universal reel
Premise: an ad sales reel promoting the key content on the channel.
Approach: an emotional sync-based narrative leveraging the heroic nature of the character’s jobs.
🏆 Award: SILVER Promax for Best Marketing Reel.
Blue Ridge
Premise: multi-territory launch of the brand new series.
Approach: blend the appeal of a small American town with a charismatic big city action hero.
Game of Lies
Premise: launch this thrilling telenovela on Telemundo Africa.
Approach: establish the main character’s multiple identities and her disappearance as the hook of the show.
Come Back To Me
Premise: launch this dramatic telenovela.
Approach: use the bond mother-son as the driving force in an emotional edit.
Reginald, The Vampire
Premise: on season 1, Reginald is turned into a blood-sucker and has to prove he’s worthy of being one to the vampire community. On season 2, he has to fight angels who want to banish all vampires.
Approach: a fun and engaging cut for the multi-territory launch of season 2 with the tagline "REGINALD IS BACK. THIS TIME IS VAMPIRES VS. ANGELS”.
The Way Home
Premise: 3 generations of women learn to forgive one another thanks to a time-travelling pond.
Approach: a tentpole campaign that establishes the time-travelling element and leverages the presence of actress and producer Andie MacDowell.
Queen of the South
Premise: launch seasons 2 & 3 of this action-packed telenovela on Telemundo Africa.
Approach: portrait the protagonist as the badass woman that she is and leverage the bond mother-daughter.
Epic Easter Weekend
Premise: give this Easter movie stunt an EPIC treatment.
Approach: there’s no need for chocolate, when you can get the ultimate rush on Studio Universal.
Home of Heroes
Premise: a tentpole campaign promoting the key content of UniversalTV.
Approach: a fun cut that leverages the fan-favourite content to promote the new series.
Universal+
Premise: a brand spot for NBCUniversal’s OTT platform.
Approach: this summer, the adventure and adrenaline are universal with action-packed shows on Universal+.
Nicole Kidman Night
Premise: a movie stunt with two Nicole Kidman films.
Approach: a talented actress like Nicole can skillfully play very different characters. Here’s the chance to see two of her many faces.
Cassandre
Premise: launch and sustain promo for season 7 of the French crime show.
Approach: two different visual takes to elevate the series.
Vin Diesel Night
Premise: a movie stunt with two Vin Diesel films.
Approach: creating a fake shampoo commercial. Hair care takes time and when you don’t have any hair like Vin, you’ve got time to spare, you’ve got ‘Vin Time’.
Channel: Syfy Spain
The Search for Frida
Premise: the investigation into the disappearance of 16-year-old Frida reveals the cracks of her seemingly picture-perfect family.
Approach: represent Frida’s disappearance using blank spaces and intervening the footage with actual cracks.
Channel: Telemundo Africa (telenovelas / soap operas)
My Life is Murder
Premise: retired detective returns to the force to solve the murders no one else can.
Approach: portrait the series as a light crime show by focusing on the protagonist’s fun and sassy personality.
Channel: Universal Africa
The Crimson Rivers
Premise: a murder detective and his former student investigate brutal crimes involving disturbing rituals.
Approach: a spot that leans on the dark side of the show using ‘edit interruptions’.
Channel: 13th Street Spain (crime & thrillers)
Loli’s Luck
Premise: a care-free radio producer has to raise two kids when her best friend passes away.
Approach: 360 campaign promoting the show as a family-friendly light-hearted dramedy using doodle graphics.
Channel: Telemundo Africa (telenovelas / soap operas)